Wednesday, May 4, 2011

Cynicism 101 opens a "whinery"

Booze.  Be it beer, wine, or liquor, it's the lifeblood of any cynic worth their weight in gold.  (Properly speaking, a true cynic would say "worth their weight in shit.")  Anyhow, over my many, many years of experience and experimentation with various libations, I believe I've earned the title of Connoisseur of Hooch.

Wine has never been my poison of choice, but the wine market has seen enormous growth in recent years.  In fact, it's apparent that younger and hipper generations of yuppies are getting involved in vinification, as evidenced by the emergence of fun and unique labels and brand names of wine out there.

Now, if you recall my reaction to the Pottery Barn's "Found" collection, you know I never like to sit idly by as others rake in the money and fame.  Dr. Cynicism wants in on this wine naming cash cow, and he wants in right-the-F now.  So I contacted a few vineyards, and immediately upon recognizing who I was, they pleaded (obviously) for my help in creating brand names for their upcoming releases.  The following are a few varieties that wield Dr. Cynicism's special touch.

NOTE: YOU MAY NEED TO CLICK ON THEM IN ORDER TO SEE THEM MORE CLEARLY, TO GAZE UPON THEIR FULL SPLENDOR AND MAGNIFICENCE.

My friends in Chile let me produce 2 varieties of Chardonnay.  One with a lighter, slightly fruity feel:

And then one that was slightly more dry to the palette:

This vineyard in Napa Valley was eager to promote a strong Cabernet.  So once they heard my pitch for "Shut The Fuck Up" branding, they were hooked.

Although fine wine is sometimes viewed as an upper middle class or wealthy indulgence, I certainly didn't want to exclude our friends that reside in more rural areas of the country.  Hence, I created the following brand for hunting and firearms enthusiasts:

This is all fine and dandy, but my students know that cynics don't play by other people's rules for very long.  It's time for me to create my very own line of Cynicism 101 wines.  The first line is aptly named "The Excuse," and is a delicate red table wine.

The other one in this line has slightly more Merlot in the blend.

Given that "The Excuse" series is rather weak in potency, I also made a much stronger line (boosted to 39% alcohol by volume) called "The Reason."

And lastly:

34 comments:

Linda Medrano said...

Why haven't you quit your day job yet? You are obviously a marketing genius. I am knocked out by your titles even more than by your 39% alcohol content. Dang, Doc, that's some heavy red wine you're putting on the table. Very very impressive.

Nicole said...

You need investors? I have little to no money, but I feel confident that I can convince a few of my friends to convince a few of their friends to send the a bit of cash up the ladder to me. All for a handsome, as yet to be determined, future dispensation of dividends. I'll pass all that juice to you and . . . is your passport up-to-date? Taking funds from me for your venture may require a quick escape to islands legally blind to certain financial dealings. But hey, let's just worry about the now, shall we?
Also, I'll take a case of "The Excuse." It's sadly been my friend before, but what's life without the occasional unlicensed sex tape?

justmakingconvo.com said...

Linda is right. You are a genius.

I'd like a case of the vagina excuses please..

Nubian said...

Absolutely. Brilliant.

I would like a case of the Chile Chardonnay... have a few friends I would like to send a few bottles to.

pattypunker said...

dick cheney must have taken the drunken hunter label too seriously.

awesome post!

Oilfield Trash said...

This. Is. Fucking. Perfect. And. Genius.

The Simple Dude said...

I love it - who needs snarky greeting cards when you could send someone one of these. Plus they get the added benefit of a buzz.

SD
www.TheSimpleDude.com

Dr. Cynicism said...

@ Linda: I'd pretty much do anything to quit my day job, but this probably won't be a good venture for me - I'd drink all the wine before it ever had a chance to be shipped off.

@ Nicole: Passports, illegal islands, and a share of the profits?! Sounds absolutely perfect and consequence free! Count me in!

@ Justmakingconvo: For you, I'll send a case on the house. ;-)

@ Nubian: Absolutely Nubian, on its way!

@ pattypunker: That explains everything!

@ Oilfield Trash: Huh, I have a t-shirt with that exact phrase on it, and an arrow that points down to my crotch :-)

@ Simple dude: Total agreement!

Drone said...

I felt like I was following your blog already. Oh well, I guess I better start now!

Vinny C said...

I think I'll always keep a bottle of "S.T.F.U." handy at home. For guests, of course. "The Reason" will be served on special occasions.

Haven said...

::laughs:: Wine is my poison of choice. I'm kind of a snob about it. Frankly, I want to try them all =)

Antares Cryptos said...

You are a true poet.
This venture may explain some things.

Antares Cryptos said...

P.S. Please check mail.

laughingmom said...

The first two could be served at most anyone's wedding reception! That might be your target market. Around our house the phrase "you want cheese with that" is so common that we should have a wine with that name!
Good real wine name "Pinot Evil".

Fred Miller said...

A good hiding place for wine at work is a limeade. You offer to run to the fast-food drive-in and bring back 5 or 6 limeades. Then you just dump one and pour in something of the same color. Like white zinfandel or something. Leave the lid on and drink through the straw only! Wine has quite a bouquet.

Bearman said...

So instead of selling two buck Chuck you can sell Half Crocked Doc.

Dr Becca said...

Your decision to use Papyrus in the 2nd Chilean is so on point, I squeeed a little in my heart just now.

And I love the sheer practicality of The Excuse #2--when you serve it to your guests it's like an implicit warming, thus in effect protecting yourself from any internet video-related backlash you might otherwise incur.

A Vapid Blonde said...

I drink a bottle of STFU everynight.

It doesn't work.

Dr. Cynicism said...

@ Drone: Sounds good to me! Welcome to class!

@ Vinny C: Ah yes, STFU makes a great choice for house guests.

@ Haven: Well then, just write your address on the back of a one thousand dollar bill and send it my way. Then I'll be able to ship you a box of each variety for free!

@ Antares Cryptos: Yea, unfortunately it probably explains a lot...

@ Laughingmom: I love it! I never thought how PERFECT those are for wedding receptions! Or we could serve them even before the ceremony to make things fun.

@ Fred Miller: Note to self - make a run to Sonic tomorrow for lunch. Thanks Fred!

@ Bearman: I think I now have a company name thanks to you good sir.

@ Dr Becca: And I also squeee a little when smart students like you pick up on the subtle aspects of my humor ;-)

@ Vapid Blonde: What?! Well MY brand will do the trick. Not convinced? I'll ship a few bottles your way...

Greg said...

You sir are truly a connoisseur of wine. You need to add one more..The Reason wine for your drunk driving experience...why you can't walk a straight line.

Alessandra said...

I don't know if I'm more impressed by your marketing genius or your crafty label making skills. Yes sir, I am impressed, a little thirsty for some STFU, and impressed.

Dr. Cynicism said...

@ Greg: Me likey! I'm sure I'll present another batch of labels in the coming future, so perhaps that one will make a debut as well.

@ Alessandra: Aww shucks - I'm sure that's just the STFU or The Excuse talking :-)

Elly Lou said...

I miss wine. Send me a case. STAT. Preferably with the label, "Boy I Bet You Wish You'd Used a Condom So You Could Drink The Shit Out of Me Right Now, Don't You?"

singlegirlie said...

Fantastic! I'd like to order a case of The Excuse #1. Finally I have an excuse... The Excuse.

Kev D. said...

I've always liked that Bulgarian wine called:
"Bottoms Up - Because your life won't get any better, might as well make it fun"

And there's an Italian Chianti for the broken hearted called:
"CIAO - We make you forget why you started drinking"

Logical Libby said...

I drank many a bottle of excuse in my 20's. I actually fear some day my vagina will pop up on the Internet. I mean, in a place I didn't actually post it on purpose.

Dr. Cynicism said...

@ Elly: LOL! On its way...

@ singlegirlie: "Finally I have an excuse... The Excuse." Brilliant!

@ Kev D: Searching online for a few bottles of each...

@ Logical Libby: Random, blackmailing vaginas are a fear of many. You're not alone. Hang in there, and hope they stay hidden :-)

Jenn O. said...

Hm. Everytime I read your blog, I find myself hating people for the rest of the day. Intended side effect?

I'll take three cases each of the first two.

meleah rebeccah said...

Oh My Goodness.

These are BRILLIANT!!! You are a genius.

I am cracking up over here.

I think I like "The Excuse," the best!

Kelly said...

Very clever and accurate philosophies on life. I quite enjoyed your wine labels. Funny stuff.

Dr. Cynicism said...

@ Jenn O: Hmmm... perhaps I should include a side effects page to the website; I'll write it in super small print. Sorry about that... Anyhow, your cases are on the way!

@ meleah: Then I'll ship you a few samples on the house. Afterall, once you guys taste the magic of my wine, you can tout its awesomeness to others! Win-win!

@ Kelly: Well thanks Kelly!

bluntdelivery said...

1. you need to get on the wine train.

2. the boxed wine train, that is.

3. i think we need to go into business creating some sort of labels and wrappers for gifts with sarcastic sayings. I mean, who doesn't want a hershey bar that says something to the affect of "congratulations- you've got a winning personality, unfortunately it's hiding behind those thighs. enjoy!"

Dr. Cynicism said...

@ blunty:
1. I'll try.
2. Ugh, really?
3. You better not be joking me, because I am all about that idea. All. About. It. Despite it being a failed business, it would make great blog fodder.

Tours of the Vatican said...

Love the wine labels! Got a really good kick out of them.

Post a Comment

Related Posts with Thumbnails